Numbers and I don’t always mix, I’ve never committed the world’s capital cities to memory and the chemical elements on the periodic table are a mystery to me. But I can write…even about science and geography!
From teenage journal entries to university essays, I’ve always loved putting pen to paper, tinkering with sentences until I find just the right rhythm, meaning and mood.
It’s why I pursued a communications career, a job where writing is my craft. Newsletters, case studies, copy for brochures and website content.
I believe that carefully crafted words deserve a home that’s pleasing to the eye. The bottom line is that we’re more likely to read them. And unlike chemistry and geography, page layout and design is on my ‘can do’ list.
Clerestory Communications is my chance to be a wordsmith in the Clare Valley, where I love to live. And by putting on a business hat, I hope numbers and I get to know one another a little better.
My husband Ben, a building designer and a bit of a wordsmith himself, was the brains behind the name, Clerestory. It’s an architectural term meaning: “a row of windows in the upper part of a wall.”
I like Wikipedia’s definition: “the purpose is to bring outside light, fresh air, or both into the inner space.”
Read as “clear story”, I liked the play on words.